Wintermute's Blog @ Nitemare Cafe

This morning, I get in my car and tune the radio the 99.7 The Blitz, and out comes a message saying "Please stand by, the radio station is rebooting." The website says the same thing. So does the official MySpace page. So, I dig around a bit and find this via Yahoo Answers (link):

Mo from the morning show posted this bulletin: to avoid hundreds of individual inquiries, i was informed today that the blitz is changing formats beginning friday april 4th at 5pm. i do not know what the new music music will be, i will find out when you do, all i have been told is i am still under contract, the plan is to restart the morning show with the new format but not until the music takes hold which means though i will be paid, blazor and i are off air for the next two months. in thirty days you will here promos for the new show which i believe will be blazor and mo, even though it should be the other way around because i am way better looking. but i digress. will be here drinking for the next two months and mo’s mix is still a go for april 18th so i better see you there.

—mo rocka

A little more digging reveals a blurb in the Columbus Dispatch (link):

"I can say this is not a whim and that it's not based on personal preference," Fish said. "We did some pretty major research of the market to establish what the best opportunity was."

"The Blitz was a cool concept that lasted awhile," Fish said. "Hopefully . . . (the new format) will (make) our advertisers happy."

Let's all hope he considered the listeners, too. Classic rock stations like 96.3 and 105.7 are OK, but The Blitz is better. 107.1 changed formats to country awhile back, leaving 99.7 the only station with its format in the area. If 99.7 changes too much, there will be a definite void on the Columbus radio dial.

And now, I'll leave you with this 80's poem:

Disco sucks,
Punk is dead.
So give me ROCK,
Or give me head!

Update: Apparently, their call-sign changes to WRKZ today as well. (link)
Update2: WRKZ used to be the call letters for 93.7, K-Rock, (before changing call letters themselves) in Pittsburgh. (link) Not that the old K-Rock is going to have anything to do with whatever The Blitz becomes at 5PM today.
Update3: 997rock.com points to the same page as wbzx.com. (link) I guess we'll find out if the word "rock" within the domain name is a good sign in just over an hour.
Update4: The Blitz is now The Rock. Looking at the new site, it looks like the new format is similar to 105.7 The Brew. But hopefully they'll include the stuff they played as The Blitz in their new format. I guess we'll see. On the plus side, we can listen online now...
Update5: Bring back The Blitz! 'nuff said...